BTFY Blog

If you've known us as Beeautify, you may have noticed something new. Our name, our packaging and our website have changed. As of today, Beeautify is BTFY Skincare. What hasn't...

BTFY is a family-owned natural skincare brand from Yanchep, Western Australia. We make honey skincare with Jarrah and Banksia honey from our own hives and trusted local beekeepers, and we...

We have some "sweet" news to share! Recently, the team from 9News visited us in Yanchep to feature the Beeautify journey and our mission to transform skincare using Western Australia’s...

Many people are familiar with the incredible medicinal benefits of Manuka honey as the pinnacle of active honey that can alleviate and cure all sorts of discomforts on humans and...

At Beeautify, we believe that each individual’s skin is as unique as they are. We understand that everyone has their own combination of skin type and concerns, which is why...

Acne is one of the most common and persistent skin complaints, affecting almost 95% of people at some point in their lives. Caused by blocked pores and oily skin, it...

A good skincare routine is not just about looking and feeling great, but also about keeping your skin hydrated and healthy. This is why it’s important to pay attention to...

Beeautify’s Purifying Oil Cleanser If you’re looking for a gentle yet effective cleanser, our new Purifying Oil Cleanser is the perfect solution. Made with local, ethically sourced ingredients, this natural...

The Australian wilderness holds a wealth of skincare secrets found nowhere else in the world. Here at Beeautify, we bring the nourishing and restorative powers of our pristine forests and vibrant...

While the healing and skincare benefits of honey have been known for thousands of years, researchers have only recently begun to uncover its full potential.

Here at Beeautify, we have the utmost respect for all bees and the work they do for their hive, our ecosystem and our products. We keep our own honey bees...

If your skin is delicate or easily irritated, or if you have an existing skin condition, it’s probably wise to avoid retinol products. Bakuchiol is a plant-based, vegan-friendly alternative to retinol.  Like...