A woman outdoors by the water holds a BTFY Bakuchiol Oil Serum amber dropper bottle and a gold dropper, with warm sunlight reflecting on the water in the background.
 
Two people holding two dark amber jars of BTFY skincare, one labeled 'Balancing Night Moisturiser' and the other 'Nourishing Night Cream', with white cream visible on the lids.Two people holding two dark amber jars of BTFY skincare, one labeled 'Balancing Night Moisturiser' and the other 'Nourishing Night Cream', with white cream visible on the lids.
 
A split-screen nature photograph: the left side shows an aerial view of turquoise ocean waves crashing against a dark rocky shoreline, and the right side shows a close-up of a honeybee visiting a white flower.
 

Powered by Honey. Perfected by Nature.

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Small-Batch Skincare made in Yanchep, Western Australia

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Nature's Liquid Gold

Discover nature's powerful alternative to retinol
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Two people holding two dark amber jars of BTFY skincare, one labeled 'Balancing Night Moisturiser' and the other 'Nourishing Night Cream', with white cream visible on the lids.Two people holding two dark amber jars of BTFY skincare, one labeled 'Balancing Night Moisturiser' and the other 'Nourishing Night Cream', with white cream visible on the lids.
 
A split-screen nature photograph: the left side shows an aerial view of turquoise ocean waves crashing against a dark rocky shoreline, and the right side shows a close-up of a honeybee visiting a white flower.
 
A woman outdoors by the water holds a BTFY Bakuchiol Oil Serum amber dropper bottle and a gold dropper, with warm sunlight reflecting on the water in the background.
 

Natural Honey Skincare

Small-batch skincare made in Yanchep, Western Australia with Jarrah Honey and native botanicals. Formulated for real results, and gentle on your skin and the environment.

Real Honey, Real Results

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 As seen on Channel 9

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The cofounder of BTFY standing on a rocky beach at sunset holding up a BTFY Bakuchiol Oil Serum.

When Honey Meets Beauty

Natural Skincare that Works

Many skincare products rely on synthetic, harsh ingredients. We use natural, sustainably grown botanicals, chosen to protect your skin barrier and the environment.

Every formula is researched, tested and made in our own lab in Yanchep, Western Australia, close to where our bees work. Our signature blends calm and soothe your skin, leaving it radiant, healthy and resilient.

We run an ethical, cruelty-free business guided by our values, using responsibly sourced local ingredients.

About Us
  • BTFY plant icon

    Ecological

    Locally sourced and made in our own lab in Yanchep, WA
  • BTFY bee icon cruelty free

     Cruelty-free

    Never tested on animals
  • BTFY money back guarantee icon

     Money-back guarantee

    Money back if you’re not satisfied
  • BTFY pregnancy safe icon

    Pregnancy safe

    Suitable before, during and after pregnancy, and while breastfeeding
  • BTFY icon for science-backed skincare

     Science-backed

    Every ingredient chosen using published scientific research

Shop Our Range

  • 1. Cleansers

    Our Gentle Honey Cleanser is formulated with Jarrah honey, lemon myrtle, Kakadu plum and vanilla that cleanses your pores and restore hydration, with a soft, natural scent.

    Shop Cleansers

  • 2. Serums

    Bakuchiol is a plant-based alternative to retinol. The BTFY Bakuchiol Oil Serum helps smooth the look of fine lines, improve elasticity and even out skin tone, without the peeling or sun sensitivity often linked to retinoids. Formulated for dry, blemished and mature skin.



    Shop the Serum

  • 3. Moisturisers

    Our moisturisers are made with skin-restoring ingredients that nourish and heal your skin barrier, improving radiance and texture. Choose by skin type and time of day:

    • Light Day Moisturiser: lightweight, pore-refining hydration under sunscreen and makeup
    • Nourishing Night Cream: deep overnight hydration for dry and mature skin
    • Balancing Night Moisturiser: calms and rebalances oily and acne-prone skin while you sleep
    Find Your Moisturiser

  • 4. Body & Lips

    Both our Jarrah Honey Balm and Honey Lip Balms are made with Western Australian Jarrah Honey and Propolis. They soothe, soften and protect wherever your skin needs extra care, from dry hands, after shaving to chapped lips. 

    Shop Body & Lips
A woman outdoors by the water holds a BTFY Bakuchiol Oil Serum amber dropper bottle and a gold dropper, with warm sunlight reflecting on the water in the background.
Two people holding two dark amber jars of BTFY skincare, one labeled 'Balancing Night Moisturiser' and the other 'Nourishing Night Cream', with white cream visible on the lids.
A close-up of a person's hands holding a tin of BTFY Jarrah Honey Balm, dipping a wooden spatula into the product to show its rich texture, against a sunlight bokeh background.
Three skincare products from Beauty by Honey are displayed on a dual-tone brown and orange stand against a neutral beige background. The products include a Honey Glow Cleanser spray bottle, a Light Hydrating Moisturizer jar, and a Honey Clip Mask jar.

Value Packs - Bundles - Gift Sets

Shop Our Routines

Skin responds best to a routine you use every day. 


Each BTFY pack brings together products made to work as a set for your skin concern. Whether that’s the signs of ageing, sensitive, breakout-prone skin, or keeping your skin healthy and glowing. Every essential step is covered in our packs.

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  • BTFY Best Seller Bundle including the Bakuchiol Oil Serum, Gentle Honey Cleanser and Nourishing Night Cream
  • Best Seller Bundle
  • Best Seller Bundle
  • Best Seller Bundle
  • Best Seller Bundle
  • Best Seller Bundle
1 6

BTFY Skincare

Best Seller Bundle

$171.00
$189.00
$171.00
Tax included. Shipping calculated at checkout.

 Our most-loved products, packed together with care. This bundle has everything you need to start your BTFY routine, and it lasts 4–6 weeks with daily use. It’s an easy way to discover what honey can do for your skin. 

Is it sticky?

No. Our honey is blended into each formula and dissolves easily in water, so it won’t sit on your skin.

  • Gentle Honey Cleanser: turns into a light, milky foam when you add water, then rinses off completely.
  • Bakuchiol Oil Serum: press it in until it’s fully absorbed.
  • Nourishing Night Cream: 
    absorbs into the skin, delivering hydrating and restorative ingredients to the skin.
Active Ingredients

Gentle Honey Cleanser: 
 jarrah honey, Kakadu plum, lemon myrtle and jojoba oil.

Bakuchiol Oil Serum: bakuchiol (a plant-based alternative to retinol), vitamin C and rosehip oil.

Nourishing Night Cream: niacinamide, Kakadu plum and beeswax.
Skin Types

For all skin types

Skin concerns: Dehydration, hyperpigmentation, blemishes, mature, sensitive.

View full details
BTFY Best Seller Bundle including the Bakuchiol Oil Serum, Gentle Honey Cleanser and Nourishing Night Cream
Best Seller Bundle
Best Seller Bundle
Best Seller Bundle
Best Seller Bundle
Best Seller Bundle

  • A close-up of a hand holding a small amber bottle over another hand, with overlaid text reading 'BUILD YOUR OWN ROUTINE' and discount percentages for 3, 4, 5, and 6 bottles.
BTFY Nourishing Skincare Routine set including the Gentle Honey Cleanser, Bakuchiol Oil Serum, Light Day Moisturiser, Honey Clay Mask and Nourishing Night Cream for dry and mature skin
Gentle Honey Cleanser
$33.00 $49.00
$33.00 $49.00
Light Day Moisturiser
$29.00 $65.00
$29.00 $65.00
Honey Clay Mask
$29.00 $55.00
$29.00 $55.00
Nourishing Night Cream
$29.00 $65.00
$29.00 $65.00
Bakuchiol Oil Serum
$65.00 $95.00
$65.00 $95.00

Buy more & save

Build a Bundle

BTFY Gentle Honey Cleanser 125ml in a transparent pump bottle, a hydrating jarrah honey blend for refreshed, soft skin
Add to cart
$49.00
$49.00
BTFY Light Day Moisturiser 50ml in an amber glass jar with a black lid for lightweight pore refining hydration
Add to cart
$65.00
$65.00
BTFY Honey Clay Mask 50ml in an amber glass jar with a black lid, to hydrate, exfoliate and detoxify
Add to cart
$55.00
$55.00
BTFY Nourishing Night Cream 50ml in an amber glass jar with a black lid for restorative and ultra-hydrating overnight care
Add to cart
$65.00
$65.00
BTFY Bakuchiol Oil Serum 30ml, a natural alternative to retinol
Add to cart
$95.00
$95.00